At the IUCN Congress in Honolulu today, the Natural Capital Coalition unveiled its new Natural Capital Protocol, a framework to help measure and incorporate natural capital into business managers' decision-making.
"Every business wants to create greater value, be more efficient and make better decisions. The Natural Capital Protocol aims to help you to do this. In fact if you are not already incorporating natural capital into your decision making you are very likely to be missing significant risks and opportunities for your business."
You can download a copy of the protocol here.
Learn about the more than 200 coalition organizations here.
Read a recent blog for Huffington Post, "Bringing business on board," by Gerard Bos, Director of IUCN’s Global Business and Biodiversity Programme, here.
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